The partnership is set to benefit both parties. Image – Canva
  • reiwa.com listings will be uploaded to homely.com.au
  • Homely’s suburb and street reviews will feature on reiwa.com listings
  • REIWA says this will increase the site's exposure interstate

The Real Estate Institute of Western Australia’s online listing site – reiwa.com – and homely.com.au, the largest industry-backed real estate portal in Australia, have announced a partnership.

The partnership will result in strengthened access to affordable advertising according to a release from REIWA.

Under the partnership, reiwa.com’s listings will be uploaded to homely.com.au, giving the site significant exposure outside of Western Australia.

In return, Homely’s large database of street and suburb reviews will feature on reiwa.com, giving users more data to view when making real estate decisions.

David Webb, Homely’s Head of Industry, is excited about the partnership, praising REIWA’s commitment to the local real estate industry.

“We’re confident that working directly with the institute will allow us to considerably improve our offering for our consumers and agents in the state,” Mr Webb said.

“REIWA has done such an amazing job at building goodwill and capturing a significant following in the WA real estate market.

We want to help them and their members take their capability to the next level by facilitating their access to buyers and renters on a national scale.”

Mr Webb believes the partnership will play a role in Homely’s mission to deliver an affordable industry-backed real estate portal as an alternative to other key players in online real estate.

“Like REIWA, we want to help agents take back control of the portal space and put a stop to the rising cost of advertising real estate in this country. With REIWA’s support, Homely can work harder and smarter to be a viable player.”

Neville Pozzi, REIWA’s CEO, remarked that REIWA is excited to join forces with Homely and believes the partnership will deliver many benefits that will assist members on a day to day basis.

“The automatic inclusion of REIWA members’ reiwa.com listings on the Homely portal will significantly increase the exposure of their properties for sale and rent to both national and international property seekers,” said Mr Pozzi.

“The opportunity to take greater control of the real estate portal space has been a key driver for REIWA to enter this partnership, which will provide members with a viable alternative to promote client listings.”

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