The developers Siarn Palm Beach North apartment project that sold out before completion. Image Supplied.
  • Cru has acquired a 635sqm site at Kirra
  • Follows sold-out $40M Siarn Palm Beach North project
  • Acquisition comes with a 14 floor luxury development application in place

Following their $40 million Siarn Palm Beach North apartment project selling out before completion, Gold Coast developer Cru Collective has announced it has secured a beachfront site at Kirra for their next development.

The 635sqm acquisition – located on the northern apex of Musgrave and Winston streets – comes with a 14 full-floor luxury apartment development approval already in place.

The developer is currently collaborating with its design team to refine the plans, with a proposed market launch date of mid-2021 followed by the commencement of construction in early 2022.

The announcement comes as the buying frenzy continues along the Gold Coast, with one local agent labelling the buying activity as ‘ferocious’.

Chris Bolger, Cru Collective’s Managing Director, said the developer was attracted to the sites uniqueness and iconic location, claiming that Kirra is the Gold Coast’s most famous beach. Mr Bolger added that given the Siarn Palm project’s success, the developer can apply the same lessons to the new Kirra project.

“And through our highly successful sales process for Siarn Palm Beach North, we have been able to take on board the feedback from the sophisticated, luxury apartment buyers to ensure all of their needs and more will be catered for in this new Kirra project.”

“While location is critical, the product is key to these savvy buyers and we work closely with our consultants to ensure our projects are second to none.”

Chris Bolger, Cru Collective Managing Director

The site boasts 30 metres of north-facing ocean frontage which includes unobstructed views stretching from Rainbow Bay to Stradbroke Island.

Despite signage only going up two weeks ago, Cru has already been inundated with enquiries, which Mr Bolger said was not surprising given the demand for high-end properties in the local area.

“We expect strong local and national interest in the project, given continued the influx of high-end purchasers to the Gold Coast from all over the country.”

Cru Collective currently has a development pipeline totalling $150 million with over a decade’s worth of experience in both residential and commercial property across south-east Queensland.

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